CHALLENGE

Water.org is dedicated  to bringing safe, clean water and sanitation to places in the world that don’t have it. Founded by Gary White and Matt Damon, Water.org is saving lives and making a big difference in places of extreme poverty and need, with more than 1 billion people around the world currently without access to clean water.

Digital Marketing NOW’s Creative Director, Elissa Traher, was approached to come up with the design of the bottle that Water.Org decided would be their primary awareness vehicle. (100% of the profits go directly to the cause.)

“It has been a huge honor to be part of the project, and an incredible thrill to see the bottle grow from an idea to a phenomenon. Each bottle sold provides someone else with a lifetime of clean water. It doesn’t get much better than that.” — Elissa

RESULTS

The bottle has sold out the first three production runs, has been featured in dozens of magazine publications, was highlighted by Oprah as one of only “4 Standout Gifts that Give Back,” and was showcased by Matt Damon on the David Letterman show.

“We couldn’t have pulled it all off without your generous help. Really.”
– Andy Sarteyan, Board or Directors, Water.org

“You guys are both amazing and gracious in your words and your actions. Thank you for all your efforts on this project.”
– Gary White, founder of Water.org

“Somebody bought this bottle so someone else can have clean water.”
– Matt Damon, reading our tagline to David Letterman on national TV

Ready to generate amazing success stories for your own business?
CONTACT Digital Marketing NOW today.